consumer goods – Karma https://karmaimpact.com Advancing people, planet and profit. Wed, 22 Jan 2020 19:33:49 +0000 en-US hourly 1 https://wordpress.org/?v=5.2.3 Cash Chases Trash as Investors Pour Money Into Startups Looking to End Plastic Waste /cash-chases-trash-as-investors-pour-money-into-startups-looking-to-end-plastic-waste/ /cash-chases-trash-as-investors-pour-money-into-startups-looking-to-end-plastic-waste/#respond Wed, 22 Jan 2020 19:33:48 +0000 /?p=14643 Trash and cash go hand-in-hand, from John Waters films to garbage hauling.  Sustainable trash is also drawing interest, as investors pour funds into startups seeking to make earth-friendlier waste. Record sums have been raised by firms developing alternatives to plastic bags and other environmentally-damaging packaging. More than $850 million has been invested in 20 firms […]

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]]> /cash-chases-trash-as-investors-pour-money-into-startups-looking-to-end-plastic-waste/feed/ 0 Violet Grey’s Curation Model May be the Future of Conscious Consumption /violet-greys-curation-model-may-be-the-future-of-conscious-consumption/ /violet-greys-curation-model-may-be-the-future-of-conscious-consumption/#respond Tue, 10 Dec 2019 18:37:02 +0000 /?p=14199 The deluge of advertisements that come with the holiday season often drown out any cautionary notes about over-consumption. But that may be changing, as the influence of Instagram and the less-is-more shopping habits of millennials and Gen Z push the purchasing conversation toward quality over quantity.  Perhaps no brand is more associated with this movement […]

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]]> /violet-greys-curation-model-may-be-the-future-of-conscious-consumption/feed/ 0 Shop Sustainably This Cyber Monday with These Companies /shop-sustainably-this-cyber-monday-with-these-companies/ /shop-sustainably-this-cyber-monday-with-these-companies/#respond Fri, 22 Nov 2019 20:00:46 +0000 /?p=13871 It’s the most wonderful time of the year for e-commerce. Monday, December 2 marks the 14th year that Cyber Monday will dominate holiday spending. This season, Americans are projected to spend over $143.7 billion on online purchases, marking a 14.1% increase from 2018. Cyber Monday revenues alone are projected to make up a record $9.4 […]

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]]> /shop-sustainably-this-cyber-monday-with-these-companies/feed/ 0 Saatva is Bringing Eco-Friendly Luxury Mattresses to the Masses /saatva-is-bringing-eco-friendly-luxury-mattresses-to-the-masses/ /saatva-is-bringing-eco-friendly-luxury-mattresses-to-the-masses/#respond Thu, 21 Nov 2019 20:31:13 +0000 /?p=13846 Ever since Casper’s bed-in-a-box mattress model launched in 2014 with a VC-fueled growth engine, the direct-to-consumer market for something we all use nightly has exploded.  Today there are about 175 direct-to-consumer mattress brands, accounting for 12% of the $16.5 billion mattress industry. In 2018, a whopping 45% of mattresses were bought online. Despite such a […]

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]]> /saatva-is-bringing-eco-friendly-luxury-mattresses-to-the-masses/feed/ 0 CAUSEBOX: An Ethical Model for Subscription Box Success /causebox-an-ethical-model-for-subscription-box-success/ /causebox-an-ethical-model-for-subscription-box-success/#respond Thu, 21 Nov 2019 20:12:54 +0000 /?p=13843 Until relatively recently, the term “subscription box” brought to mind those “Cheese of the Month” clubs that sent a brick of Brie or bleu to your doorstep once a month for a year. But since 2011, the model has evolved well beyond cheese into more than 3,500 possibilities.  Subscription boxes, which send subscribers a box […]

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]]> /causebox-an-ethical-model-for-subscription-box-success/feed/ 0 How TUSHY’s Bidets Are Cleaning Up Both Backsides and the Environment /how-tushys-bidets-are-cleaning-up-both-backsides-and-the-environment/ /how-tushys-bidets-are-cleaning-up-both-backsides-and-the-environment/#respond Mon, 18 Nov 2019 20:12:03 +0000 /?p=13779 What has long been considered a luxury item in the West — especially in the U.S. — may finally be going mainstream, with implications for both the environment and sanitation around the world. Bidets, which project a stream of water in lieu of wiping with toilet paper, are common in Asia and Southern Europe, but, […]

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]]> /how-tushys-bidets-are-cleaning-up-both-backsides-and-the-environment/feed/ 0 Allbirds is Quietly Revolutionizing Supply Chain Management /allbirds-is-quietly-revolutionizing-supply-chain-management/ /allbirds-is-quietly-revolutionizing-supply-chain-management/#respond Fri, 01 Nov 2019 19:03:44 +0000 /?p=13261 If you are currently wearing a pair of Allbirds sneakers, you’re probably in agreement with the company’s slogan: that they’re the world’s most comfortable shoes.  But the ubiquitous direct-to-consumer sneaker startup did not get to its $1.4 billion-dollar valuation or $80 million in annual sales purely on comfort. Allbirds’ real revolution is something a little […]

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]]> /allbirds-is-quietly-revolutionizing-supply-chain-management/feed/ 0 Can Aluminum Water Bottles Win Over Millennial Moms? /can-aluminum-water-bottles-win-over-millennial-moms/ /can-aluminum-water-bottles-win-over-millennial-moms/#respond Wed, 23 Oct 2019 21:49:24 +0000 /?p=13093 Key Takeaway: Independent drink makers and brands like Ever & Ever are embracing aluminum as a more sustainable alternative in order to influence change, despite increasing competition from public companies. The iconic scene from the 1967 film The Graduate predicted a “great future” in plastics. Over half a century later, companies big and small can’t […]

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]]> /can-aluminum-water-bottles-win-over-millennial-moms/feed/ 0 Toilet Paper’s Environmental Toll Rises as Alternatives Fail to Catch On /pure-fragrant-destructive-toilet-papers-environmental-toll-rises-as-alternatives-fail-to-catch-on/ /pure-fragrant-destructive-toilet-papers-environmental-toll-rises-as-alternatives-fail-to-catch-on/#respond Thu, 03 Oct 2019 22:11:58 +0000 /?p=12547 Consider this the next time you buy toilet paper.  If you’re like most American consumers your toilet paper was recently a decades- or centuries-old tree in Canada’s boreal forest that was cut along with some one million acres last year. The chlorine and other chemicals used to make it a sinless, fluffy white devastate the […]

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]]> /pure-fragrant-destructive-toilet-papers-environmental-toll-rises-as-alternatives-fail-to-catch-on/feed/ 0 Nike May Risk Customer Alienation with Data-Focused Acquisition /nike-may-risk-customer-alienation-with-data-focused-acquisition/ /nike-may-risk-customer-alienation-with-data-focused-acquisition/#respond Wed, 28 Aug 2019 22:26:54 +0000 /?p=11648 With Nike’s recent acquisition of Celect, an AI-driven predictive analytics company, the retail giant has the potential to transform its business from shoes and clothing to data. But privacy pitfalls lie ahead, and how customers feel about their buying patterns being monitored remains to be seen.  Boston-based Celect, founded in 2013 by two MIT professors, […]

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